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  With more than half of the world’s population surfing across social media channels, having a profound presence across social media channels has become a mandate. Businesses of all sizes are leveraging social media to expeditiously improve their online presence, connect with their audience and gain followers. Irrespective of the relentless efforts only a few brands manage to go viral amidst the cut-throat competition on well-known social media platforms . If you want to make your mark on social media and aspire to make your social media posts go viral, here are some tips from a leading social media agency in Singapore to level up your social media game seamlessly. Dive in!   Social Media Marketing Tips to accelerate your brand visibility With more than 4 billion active users, social media has become the one-stop solution to gain quality traffic, drive sales and promote rigorous customer engagement. If you want to be a sensational hit on social media, here are some s...

  Social media can be a game-changer for brands to go viral overnight. However, it can also be a double-edged sword. When your social media handle works well, it can aid you to forge a rock-solid customer relationship that promotes brand loyalty. However, when your brand dives down from a beloved internet meme to the target of blazing user outrage, it’s high time for an efficacious crisis management plan. No, matter how cautious you are with your content, there’s no denying that the internet audience can be mean at times. A social media crisis always has the potential to strike, which calls for the need for a reputed  social media marketing agency .    But first, what is a social media crisis? Social media crisis can be defined as any activity on social media platforms that might atrociously impact your brand’s reputation. In a nutshell, a social media crisis is more than the odd rude comments or complaints from customers. A crisis happens when any social med...