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Showing posts from August, 2022

The Trend of SEMs Deploying SEO on the Rise In 2022

  The year 2022 has been a year of change. With industries making a comeback post the Covid pandemic, many changes have ushered in and many new trends have gained traction. In the context of digital marketing too, many new trends are on the rise in 2022. Every SEO agency wants to learn about these trends and incorporate them into their work. One such trend that has been observed in the world of Search Engines is the use of SEO by Search Engine Marketers (SEMs).   Before delving deeper into the details of this new trend, here are some basics for the uninitiated.   There are about  3.12 million eCommerce users in Singapore . Why just eCommerce sites? Singapore is increasingly being known for its digital audience and the SEM market continues to grow year in, and year out.   SEO, which stands for Search Engine Optimization, is a way of improving the positioning of your business website when search queries related to your business are keyed in on Search E...

Know Better: All About Ecommerce Website Maintenance and Why It is Necessary

  Do you have an eCommerce website? If you do, you have taken a smart decision because eCommerce websites can be a real boost to business. With a large number of customers online, tapping into the netizen pool is a must. But did you know that your job doesn’t stop at starting an eCommerce website? Like everything else you use or depend on regularly,  eCommerce maintenance  is mandatory for website owners. You cannot set up an eCommerce website without carrying out regular maintenance of the same. If you are confused about why that is important, you have landed in the right place. In this article, let’s explore the concept and why you need one. Keep reading because, towards the end, you get to know the best way to carry out maintenance for your prized eCommerce website!   Let’s start with the why:   ·          So, you started your website, and have been doing everything to boost growth and sales for your business. W...

The Best Video Software for Mac in 2022: Everything You Need to Know

  Do you know what a video editor’s best friend is? Along with the skills and knowledge that any good video editor requires, using the right kind of software for editing projects can be a game-changer. The leading video editing company in Singapore sticks to premier editing software for the best results. There is an abundance of applications in this regard. But, as a video editor who wants to deliver consistently high-quality videos, choosing the right fit is essential. To spare you the hard work of searching the internet and looking for which software you have as your options, here is a small guide on the best software.   What should you look for before finalizing a software?   ·         Remember that, as a video editor, the editing software will be your magic wand. It should assist you in your production process and make your work easier. So, before choosing one, check whether it offers basic and advanced editing tools,...

Become a Video Editing Wiz: Steer Clear of These 6 Video Editing Mistakes

  The art of editing videos requires a lot of practice, hard work, and skill. When you search online for tips and tricks that make the video production process easier and yield better results, you will mostly stumble upon the “do’s” of video editing. However, to be a master video editor, you need to know as much about the “don’ts.” If you plan to offer the best video editing services in Singapore, you should have a good understanding of what mistakes to avoid during the production process. Worry not, you do not need to read every online blog for the same. Here is a compiled list of six mistakes you need to steer clear of during editing. Mastering video editing skills just got easier! What to keep in mind before starting the editing process? Before jumping straight into the red flags, let’s recapitulate the main objectives of video editing. As a video editor, you aim at: ·          Transforming shot footage into a visual experi...

What B2B Marketers Can Expect From the New Linkedin Business Manager

  LinkedIn is not just a platform for professional networking platform. It has proved its worth as one of the leading social networks worldwide, including in Singapore. In a recent report published by the company, it has  over 3 million users in Singapore  and growing. Now that might seem like a small number compared to the worldwide  830 million , but if you want to geo-target, underutilizing it can become a marketing bane for your business.   When used to its maximum potential, LinkedIn marketing can generate the desired traction for your business and brand. That’s why enterprises inquire about the expertise in using LinkedIn as a marketing tool when hiring a  social media marketing agency.    So, what can LinkedIn do for you?   ·          Enhance brand awareness ·          Help you build a robust business network ·      ...